With the right type of artwork in hand, Famous Marks can easily size and prep logos to fit specified imprint areas for all promotional products.
Details pertaining to the right type of artwork follow here. Please keep in mind that these are very basic instructions and for the most part pertain to 1 or 2 color jobs only, not 4 color process jobs. Additional details are driven by actual promotional products being purchased and the desired artwork to appear on them. In such cases, details will be provided separately.
We prefer vector files created in Adobe Illustrator and saved as an .ai or .eps file. Include any "placed" images as a separate file. Please save you file down to version CS.
If you are placing images, please be sure your file is 300 dpi or higher.
Convert type (fonts) to outlines before sending.
If art was created on a PC, please include font files of all fonts used in logo or associated collateral material. This will be needed in those cases when we have to add a phone number, web address or other to a promotional product.
If art was created on a MAC, please suggest a substitute PC-based font.
Include all Pantone/PMS colors used in ai/eps file and in your email message to us when you send us the file.
For the most part, we print in spot colors and prefer files sent in RBG. If we are printing your project in full color, please be sure to send your art set up in CMYK. If you have a critical color in the CMYK file, please give us a PMS color to match that color to. If your color file and/or instructions are complex, we may require a color print out from you sent to our factory. Please inquire.
Famous Marks is PC-based. Your art and all elements as noted above (including fonts and placed images) should be emailed to joyce@famousmarks.com.
If available - send us both a full color and a black and white version of your logo.
Making your look good on branded merchandise is our job ... we are happy to size your logo for best use on promotional products - for FREE. If you need more extensive art/design services, please inquire.
Don't have the correct file format of your artwork? No problem. We can create vector art for you. We are happy to provide you with a quote based on your specific needs. For reference however, estimate $50.00 for us to recreate a simple logo and usually no more than $150.00 for the average logo that's not overly complicated.
We are a member of the Promotional Products Association International, the industry's only non-profit professional trade association. Members of PPAI meet the highest qualifications and standards in the industry, adhere to a professional code of ethics and display the PPAI logo and tagline "The Mark of a professional." Product suppliers rely on professional promotional products distributors to sell their products because distributors act as promotional consultants and have the expertise to help you build and execute a successful promotion.
FAMOUS MARKS ... PPAI MEMBER SINCE 1997
PANTONE (PMS COLORS)
The PANTONE MATCHING SYSTEM is the definitive international reference for selecting, specifying, matching and controlling ink colors. Remember, the colors you see on your monitor are not the same we see on ours. Use the information at the link below for reference only. Only original Pantone color chips or other original Pantone color printed materials should be used for exact match and/or true reference.
Experience the POWER of PROMOTIONAL PRODUCTIONS ... this link will take you to tools for building successful promotion.
Promotional products are the only medium that engages all five senses. Customers can see, hear, touch, taste and even smell them. Plus, promotional products are easily affordableyet their impression is long-lasting and readily measurable. Make promotional products an integral part of your marketing mix and watch clients grab onto your message.
Promotional products will: Drive traffic to your tradeshow booth Improve response rates on direct mail campaigns Increase referrals Improve return business Improve employee morale
According to a recent study, 76.1% of respondents could recall the advertisers name on a promotional product that they had received in the past 12 months. In addition, 75.4% of respondents said they kept their promotional product because it was useful.
Your Online Corporate Branding and Marketing Resource Brandweek.com is your premier source for breaking corporate branding and marketing news, including the latest brand spending and management shifts. Brandweek.com covers 25 categories from autos to travel, with perspective and insight from corporate, agency, retail and channel partners. Brandweek.com focuses on all types of traditional and Internet branding and marketing strategies plus brand identity, sponsorships, licensing, media usage and distribution, and promotions.
ARTWORK (also see fonts and colors, below) send vector files with fonts converted to outlines/paths (please "select all") convert colors to spot colors and indicate pantone (pms) numbers in the file keep stroked paths to a minimum of 1pt any placed image must be 300 dpi - minimum please send any placed image file along with the vector art (to size) hard gradations can produce banding, use a smooth blend when building halftones percentages of color less than 8% print as zero percentages of color greater than 90% will print as solid due to dot gain
POSITIONS AND OUTPUT SIZES keep art 1" to 2" from all seams including neck and arms; 1-1/2" from neck collar seam 2.5" down from bottom collar seam is approximate starting point for full front/full back art 4" down from bottom collar seam is approximate starting point for art placed on "left chest" 12" down from the bottom collar seam is recommended maximum length for full front or back art
MAXIMUM RECOMMENDED OUTPUT SIZE left chest imprint is 3.5" x 3.5" on or over pockets is 3" x 3" adult imprint (full front or full back) is 13" x 13" youth imprint (full front or full back) is 10" x 10" toddler imprint (full front or full back) is 6" x 6" jumbo prints (full front or full back) is 18.5" x 22" (may increase printing cost) sleeve imprint - short sleeve - is 3.5" w x 5" h sleeve imprint - long sleeve - is 3.5" w x 13" h
FONTS AND COLORS (also see ARTWORK, above) 10-11 pts is the preferred font size for t-shirts and twill shirts 12 pts or higher is recommended for printing on pique and other rough surface materials when printing with water based inks - we cannot pms match colors when printing with water based inks - shirts must be 100% cotton
OTHER a brand new BeefyT, large, measures approximately 23" across, armpit to armpit (for mockups) all art subject to approval all quotes confirmed after art has been approved for printing
If in doubt about anything - please inquire (contact joyce@famousmarks.com, 919.779.5968).
